Dec
20
6 Tips for Creating Compelling Website CTA's

Your website's CTAs are a big deal. After landing on your site, your call-to-action buttons tell visitors what action you want them to take next – whether to Sign Up, Call Now, or do something completely different. Without a clear CTA, visitors to your site won't know what to do next, and they're as good as lost.



There are good CTAs and bad ones, so we've put together some tips to make yours more clickable.


1. Make them buttons.


CTA buttons should look like buttons. Not hyperlinks, not floating text. Now's not the time to reinvent the wheel. Now's the time to show people what they're familiar with. And that's a rectangular-shaped button in an eye-catching color with text. A gradient, a r...


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